增长黑客Tip8 : 快速反馈请求

      不幸的是,当谈到和网上的人做生意,你只是没有得到相同的和他们面对面互动来推销你的产品或服务的机会。当你与人交往时,你可以很容易地感觉到或观察到的东西,如混乱,犹豫,或兴奋。如果你感觉的一个人不愿意购买你的产品,你可以与他们进行沟通询问他们想要的是什么样的产品。这种互动是企业成长的重要组成部分,线上也同样需要。一个极好的开始与人互动,并向他们学习的的方式就是通过实施工具,鼓励和邀请您的网站访问者向你提供反馈。

     举例说明(Example of Use):

     下面是一些快速反馈请求推出的例子(Here are a few real-world examples of the Quick Feedback Request):

      如何实现这个新的方法(How to Implement This Tip):

      步骤1:想一想你打算问你的网站访问者什么样的问题。例如,也许你想知道你的主页是否是有意义的。或者你想知道人们对你的产品有什么意见。把你的问题写在一个文档中,然后选择一个你想开始的。

      步骤2:为下面的推荐工具创建一个帐户。一旦你有你的帐户设置,搭建你的形式。确保你的表格里面的问题是很容易让人们理解到的。

      步骤3:发布你的表格,并开始收集你的反馈,通过来自你的社交媒体的分享来提高你网站的访问量。分析你的数据,决定是否需要做出改变。

     

推荐工具

(Recommended Tools)

 

     原文引用:

   Unfortunately, when it comes to doing business with people online, you just don’t get the same level of interaction that you would if you were selling them your products or service face-to-face—at least not automatically. When you interact with someone in person, you can easily sense or observe things like confusion, hesitation, or excitement. If you sense that a person is unwilling to buy from you, you can engage with them and ask them why they feel they way they do. That level of interaction is an important part of business growth, and it needs to happen online too. One great way to start interacting with people and learning from them online is by implementing tools that encourage and invite your website visitors to provide feedback with you.

   How To Implement This Tip:

   Step 1: Think about what kind of questions you wish you could ask your website visitors. For example, maybe you want to know if your homepage copy makes sense. Or maybe you want to know what reservations people have about buying products from you. Write your questions down in a document and pick one you’d like to start with.

   Step 2: Create an account for one of the recommended tools below. Once you have your account set up, build your form. Make sure the question (or questions) you include in your form are easy to understand.

   Step 3: Publish your feedback form and start gathering feedback by sharing your form on social media or boosting traffic to your website. Interpret the data you get and decide if there are changes that could be made.

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